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  • Sustainability Marketing : A Global Perspective
    Sustainability Marketing : A Global Perspective

    The new and extended Second Edition of the award-winning textbook Sustainability Marketing: A Global Perspective provides a sustainability-oriented vision of marketing for the twenty-first century.Adopting a a consumer marketing focus, it emphasises integrating sustainability principles into both marketing theory and the practical decision making of marketing managers. The book shows how the complexities of sustainability issues can be addressed by marketers through a systematic step-by-step approach.The steps involve an analysis of socio-environmental priorities to complement conventional consumer research; an integration of social, ethical and environmental values into marketing strategy development; a new consumer-oriented sustainability marketing mix to replace the outmoded and producer-oriented '4Ps'; and finally an analysis of how marketing can go beyond responding to social change to contribute to a transformation to a more sustainable society.Without taking such steps, marketing will continue to drive global crises linked to climate change, poverty, food shortages, oil depletion and species extinction, instead of helping to tackle them. A comprehensive package of supplementary materials for this text is available at www.wiley.com/college/belz. View the authors blog at: www.sustainability-marketing.com

    Price: 46.95 £ | Shipping*: 0.00 £
  • Strategizing for technoscientific innovation: An ecosystem perspective
    Strategizing for technoscientific innovation: An ecosystem perspective

    Strategizing for technoscientific innovation: An ecosystem perspective

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  • Purchasing and Supply Chain Management : A Sustainability Perspective
    Purchasing and Supply Chain Management : A Sustainability Perspective

    For too long, business has focused on short-term cost advantages through low-cost country sourcing with little regard for the longer-term implications of global sustainability.Purchasing and Supply Chain Management, Second Edition, not only fully addresses the environmental, social and economic challenges of how companies manage purchasing and supply chains, but also delves deeper into emerging areas such as modern slavery, digital technologies and circular supply chains. In addition to explaining the basic principles and processes of both purchasing and supply chain management, the book evaluates how to develop strategic and sustainable purchasing and supply chain management.Our key message is that purchasing and supply chain management needs to focus on value creation rather than cost cutting.This requires the development of new purchasing and supply chain models that involve circular supply structures, supply chain transparency and collaboration with new stakeholders in traditional sourcing and supply chain settings. Aimed at students, educators and practitioners the book integrates sustainability into each chapter as a core element of purchasing and supply chain management.This second edition incorporates new examples and case studies from industry throughout, striking a balance between theoretical frameworks and guidelines for implementation in practice.

    Price: 39.99 £ | Shipping*: 0.00 £
  • Fashion and Environmental Sustainability : Entrepreneurship, Innovation and Technology
    Fashion and Environmental Sustainability : Entrepreneurship, Innovation and Technology

    The wide range of topics that the book covers are organised into sections reflecting a cradle to grave view of how entrepreneurial, innovative, and tech-savvy approaches can advance environmental sustainability in the fashion sector.These sections include: sustainable materials; innovation in design, range planning and product development; sustainable innovations in fashion supply chains; sustainable innovations in fashion retail and marketing; sustainable alternatives for end-of-life and circular economy initiatives; and more sustainable alternative fashion business models.

    Price: 90.50 £ | Shipping*: 0.00 £
  • Which perspective?

    The perspective that one chooses to adopt can greatly influence their understanding of a situation or issue. It can shape their beliefs, attitudes, and behaviors. By considering different perspectives, individuals can gain a more well-rounded view of a topic and make more informed decisions. It is important to be open to different perspectives in order to foster empathy, understanding, and collaboration.

  • Which writing perspective?

    The writing perspective refers to the point of view from which a story is told. It can be first person, where the narrator is a character in the story and uses "I" to tell the story. It can also be second person, where the narrator addresses the reader as "you," or third person, where the narrator is not a character in the story and uses "he," "she," or "they" to tell the story. The choice of writing perspective can greatly impact how the reader experiences and interprets the story.

  • From whose perspective?

    The perspective from which a story or situation is being told can greatly influence the way it is perceived. It is important to consider the perspective of the narrator or the person telling the story, as well as the perspectives of the different characters involved. Understanding the different viewpoints can provide a more comprehensive understanding of the situation and can help to uncover different layers of meaning and interpretation.

  • Is the cavalier perspective the same as the parallel perspective?

    No, the cavalier perspective and the parallel perspective are not the same. The cavalier perspective is a type of 3D drawing where the object is shown in its true size and shape, but the depth is not shown accurately. The parallel perspective, on the other hand, is a type of 3D drawing where the object is shown with accurate depth and proportions using parallel lines to create the illusion of depth. In summary, the cavalier perspective does not accurately represent depth, while the parallel perspective does.

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  • Managing Workplace Diversity, Equity, and Inclusion : A Psychological Perspective
    Managing Workplace Diversity, Equity, and Inclusion : A Psychological Perspective

    Managing Workplace Diversity, Equity, and Inclusion bridges the gap between social science theory and research and the practical concerns of those working in diversity, equity, and inclusion by presenting an applied psychological perspective. Using foundational ideas in the field of diversity, equity, and inclusion as well as concepts in the social sciences, this book provides a set of cognitive tools for dealing with situations related to workplace diversity and applies both classic theories and new ideas to topics such as United States employment law, teamwork, gender, race and ethnicity, sexual orientation, and other areas.Each chapter includes engaging scenarios and real-world applications to stimulate learning and help students conceptualize and contextualize diversity in the workplace. Intended for upper-level undergraduates as well as graduate students, this textbook brings together foundational theories with research-based and practical, real-world applications to build a strong understanding of managing diversity, equity, and inclusion in the workplace. This text also has its own companion website, which has been designed to give students and instructors a comprehensive look into Workplace Diversity, Equity, and Inclusion, offering case studies, practical applications, tests, and essay questions.

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  • Technocapitalism : A Critical Perspective on Technological Innovation and Corporatism
    Technocapitalism : A Critical Perspective on Technological Innovation and Corporatism

    A radical critique of a new phase of capitalism grounded in corporate power and its exploitation of technological creativity

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  • Digital Technology and Journalism : An International Comparative Perspective
    Digital Technology and Journalism : An International Comparative Perspective

    This edited volume discusses the theoretical, practical and methodological issues surrounding changes in journalism in the digital era.The chapters explore how technological innovations have transformed journalism and how an international comparative perspective can contribute to our understanding of the topic.Journalism is examined within Anglo-American and European contexts as well as in Asia and Africa, and comparative approaches and methods for journalism studies in the digital age are evaluated.In so doing, the book offers a thorough investigation of changes in journalistic norms, practices and genres in addition to providing an international and comparative perspective for understanding these changes and what they mean to journalism.Written by both leading scholars and media practitioners in the field, the articles in this collection are based on theoretical frameworks and empirical data, drawn from content analysis of newspaper and online coverage, in-depth interviews with news practitioners, observation on the websites of news organisations and analysis of journalists on Twitter.The result is a cohesive compilation that offers the reader an up-to-date and comprehensive understanding of digital developments in journalism and comparative journalism studies.

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  • Perspective
    Perspective

    Prepare to have your eardrums tickled and your jazz senses tantalized, because Kris Berg & The Metroplexity Big Band's latest album "Perspective" is a whirlwind of musical mastery that will leave you shouting "Encore!" in your living room. From the moment the first note hits your ears, you'll be transported to a world where brass reigns supreme and rhythm is king. The Metroplexity Big Band's tight arrangements and Kris Berg's clever compositions make for a listening experience that is as invigorating as a shot of espresso on a Monday morning. Tracks like "Funky Monkey" and "Caffeine Hop" showcase the band's ability to blend traditional big band sounds with modern twists, creating a sound that is both timeless and cutting-edge. The solos are smooth, the melodies are infectious, and the energy is palpable - this album is a rollercoaster of musical joy that you'll want to ride again and again. But don't be fooled by the fun and games - there's also a depth to "Perspective" that will leave you pondering life's big questions while tapping your foot to the beat. The band doesn't shy away from exploring complex emotions and ideas, using their music as a vehicle for self-exploration and introspection. In short, Kris Berg & The Metroplexity Big Band have hit a home run with "Perspective", proving once again that jazz is alive, kicking, and cooler than ever. So grab your dancing shoes, pour yourself a martini, and get ready to be swept off your feet by this musical marvel. Cheers to jazz, cheers to life, and cheers to Kris Berg & The Metroplexity Big Band.

    Price: 17.99 £ | Shipping*: 0.00 £
  • What distinguishes the parallel perspective from the vanishing point perspective?

    The parallel perspective, also known as isometric perspective, does not use a vanishing point to create the illusion of depth. Instead, all lines remain parallel and do not converge towards a single point. This results in a more uniform and less realistic representation of space. In contrast, the vanishing point perspective uses a single vanishing point to create the illusion of depth and three-dimensional space, resulting in a more realistic and dynamic representation of objects and scenes.

  • What is the difference between central perspective and parallel perspective?

    Central perspective, also known as one-point perspective, is a type of linear perspective where all lines converge to a single vanishing point on the horizon. This creates the illusion of depth and distance in a two-dimensional drawing or painting. On the other hand, parallel perspective, also known as two-point perspective, involves two vanishing points on the horizon line, making it suitable for depicting objects from different angles or viewpoints. In parallel perspective, objects appear more realistic and three-dimensional compared to central perspective.

  • Is the internal perspective and the external perspective always distinguishable?

    The internal perspective and the external perspective are not always easily distinguishable. The internal perspective refers to an individual's thoughts, feelings, and experiences, while the external perspective refers to how others perceive and interpret the individual's behavior. However, these perspectives can often be intertwined, as an individual's internal experiences can influence their external behavior and how others perceive them. Additionally, individuals may not always be aware of their own internal perspective, making it difficult to separate from the external perspective. Therefore, while the two perspectives are distinct in theory, in practice they can be interconnected and challenging to differentiate.

  • How do interior perspective and exterior perspective tell a story?

    Interior perspective and exterior perspective both contribute to telling a story by providing different viewpoints and insights into a scene or setting. Interior perspective allows the viewer to see the world from the character's point of view, providing a more intimate and personal understanding of their experiences and emotions. On the other hand, exterior perspective offers a broader view of the environment and can reveal details and context that the character may not be aware of, adding depth and complexity to the story. Together, these perspectives work in tandem to create a multi-dimensional and immersive narrative that engages the audience on various levels.

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