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  • Marketing Effectiveness : Applying Marketing Science for Brand Growth
    Marketing Effectiveness : Applying Marketing Science for Brand Growth

    In recent years with tightening budgets, an explosion of data points and advancements in analytical methods, marketers are now more than ever expected to deliver quantifiable results.This is where marketing effectiveness comes in. Contrary to popular belief marketing effectiveness is not just about the measuring of ROI.The lens of effectiveness must be applied to all marketing mix elements, from strategy to pricing and product, to media and advertising.It's a strategic shift that demands robust evidence-based decisions and consistent application in order to grow. Written by leading marketing practitioner, Sorin Patilinet, this book enables mid-senior level marketers to integrate the scientific methods and advanced measurements required for true marketing effectiveness into their marketing strategies, in order to reap the benefits of strong customer understanding and developing decision-making processes for growth. Covering everything from neuroscience and its application to marketing to advanced analytics and machine learning models, this book provides a comprehensive practical guide for marketers.It also takes a look into the future of how AI will impact the use of marketing effectiveness, and features real world examples from Snickers, Warby Parker and Uber Eats.

    Price: 29.99 £ | Shipping*: 0.00 £
  • Marketing Effectiveness : Applying Marketing Science for Brand Growth
    Marketing Effectiveness : Applying Marketing Science for Brand Growth

    In recent years with tightening budgets, an explosion of data points and advancements in analytical methods, marketers are now more than ever expected to deliver quantifiable results.This is where marketing effectiveness comes in. Contrary to popular belief marketing effectiveness is not just about the measuring of ROI.The lens of effectiveness must be applied to all marketing mix elements, from strategy to pricing and product, to media and advertising.It's a strategic shift that demands robust evidence-based decisions and consistent application in order to grow. Written by leading marketing practitioner, Sorin Patilinet, this book enables mid-senior level marketers to integrate the scientific methods and advanced measurements required for true marketing effectiveness into their marketing strategies, in order to reap the benefits of strong customer understanding and developing decision-making processes for growth. Covering everything from neuroscience and its application to marketing to advanced analytics and machine learning models, this book provides a comprehensive practical guide for marketers.It also takes a look into the future of how AI will impact the use of marketing effectiveness, and features real world examples from Snickers, Warby Parker and Uber Eats.

    Price: 97.00 £ | Shipping*: 0.00 £
  • Equity and Quality Dimensions in Educational Effectiveness
    Equity and Quality Dimensions in Educational Effectiveness

    This book aims to make a contribution to the theory, research and practice on quality and equity in education by providing a comprehensive overview of these two dimensions of educational effectiveness and proposing a methodological instrument that may be used to measure the contribution that each school can make to promoting equity.The importance of using this instrument is demonstrated by analysing results of various effectiveness studies conducted over the last decade.The book draws upon research across the world, especially research conducted in the Europe, the United States, and Australasia.It is shown that promoting equity has no negative effect on the promotion of quality.The importance of using this methodological instrument to identify factors that promote both quality and equity at different educational levels (i.e. teacher, school and educational system) is stressed.The book also demonstrates how we can measure stability and changes in the effectiveness status of schools over time in terms of fostering quality and equity.In addition it underlines the importance of identifying factors measuring changes in the effectiveness status of schools in terms of equity and points to the alternative strategies that can be used at school and system level.In our attempt to encourage the further development and use of this methodology for school improvement purposes, we demonstrate how experimental studies can be conducted to discover whether and under which conditions the proposed methodology can help schools promote both quality and equity.Finally, implications for school evaluation, research, educational policy and practice are drawn.In this way, the book contributes significantly to the debate on how quality and equity can be achieved and encourages policy-makers and practitioners not to view these two dimensions of effectiveness as being in competition with each other but as constituting the major objectives of any reform policy and/or improvement effortat school and/or national levels.

    Price: 79.99 £ | Shipping*: 0.00 £
  • Make Your Brain Work : How to Maximize Your Efficiency, Productivity and Effectiveness
    Make Your Brain Work : How to Maximize Your Efficiency, Productivity and Effectiveness

    Do you know how your brain functions? Do you sometimes feel like you're fighting your own brain and habits in order to be productive at work?What if there was a way to work with your brain to become more efficient, effective and productive... and transform the way you operate? Make Your Brain Work is here to help. Author Amy Brann is fascinated by the application of brain science to business, and you don't have to be an expert to understand - she explains the principles and latest insights in practical and easy-to-understand language, enabling you to understand the way you work, and form the helpful habits that will revolutionize your output.With clear, in-context examples; hands-on tips; and focused case studies on how companies are doing things well and the pitfalls to avoid, this entertaining book will help you reduce the stress and overwhelm of poor time management, and help get you to that next professional level.Including brand-new content on developing resilience and creativity, and managing your work-life balance, now it's even easier to Make Your Brain Work!

    Price: 19.99 £ | Shipping*: 3.99 £
  • What is the difference between effectiveness and efficiency?

    Effectiveness refers to achieving the desired outcome or goal, regardless of the resources used. It focuses on the end result and whether it meets the objectives. Efficiency, on the other hand, is about achieving the desired outcome with the least amount of resources, such as time, money, or energy. It emphasizes maximizing productivity and minimizing waste. In summary, effectiveness is about doing the right things, while efficiency is about doing things right.

  • Does Epiduo lose its effectiveness?

    Epiduo, a prescription medication used to treat acne, may lose its effectiveness over time for some individuals. This can happen if the skin becomes resistant to the active ingredients, adapalene and benzoyl peroxide, or if the acne-causing bacteria develop resistance. In such cases, a healthcare provider may recommend adjusting the treatment plan, such as switching to a different medication or incorporating additional acne-fighting products. It's important to consult with a healthcare professional if you notice a decrease in Epiduo's effectiveness to determine the best course of action for your skin.

  • What is the effectiveness of torture?

    Torture is widely considered to be ineffective as a means of obtaining reliable information. Research has shown that individuals subjected to torture are more likely to provide false or misleading information in order to end their suffering. Furthermore, the use of torture is widely condemned by international human rights organizations and is illegal under international law. Instead, effective interrogation techniques that respect human rights and adhere to legal standards have been shown to be more successful in obtaining accurate information.

  • Do pills and charcoal tablets reduce effectiveness?

    Pills and charcoal tablets can reduce the effectiveness of certain medications when taken together. Charcoal tablets can interfere with the absorption of medications in the digestive tract, leading to reduced effectiveness. It is important to consult with a healthcare professional before taking any new medications or supplements to avoid any potential interactions.

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  • 2019 Development Effectiveness Review
    2019 Development Effectiveness Review

    The Development Effectiveness Review 2019 reports on ADB's progress in achieving the priorities of its corporate strategy using the indicators in the corporate results framework, 2019–2024 as the yardstick. This publication outlines the performance of the Asian Development Bank (ADB) in achieving the goals of Strategy 2030, the institution’s long-term strategic framework.It is the 13th in a series of annual reports that tracks development progress in Asia and the Pacific, assesses ADB’s development effectiveness over the years, and identifies areas where the institution’s performance needs to be further strengthened.

    Price: 31.00 £ | Shipping*: 0.00 £
  • Evaluation Fundamentals : Insights into Program Effectiveness, Quality, and Value
    Evaluation Fundamentals : Insights into Program Effectiveness, Quality, and Value

    The Third Edition of Arlene Fink’s Evaluation Fundamentals teaches the basic concepts and vocabulary necessary to do program evaluations and review the quality of evaluation research to make informed decisions about methods and outcomes to meet scientific and community needs.Dr. Fink thoroughly examines such issues as how to justify evaluation questions and set standards of effectiveness, design studies, identify best practices, and conduct ethical research.The book contains numerous examples of evaluation methods, as well as evaluation reports.It also includes practice exercises and suggested readings in print and online.Individuals can use the New Edition successfully on their own or in small or large groups.

    Price: 81.00 £ | Shipping*: 0.00 £
  • Program Evaluation : A Primer for Effectiveness, Quality, and Value
    Program Evaluation : A Primer for Effectiveness, Quality, and Value

    This timely, unique, and insightful book provides students and practitioners with the tools and skills needed to evaluate social and policy programs across a range of disciplines—from public health to social work to education—enabling the allocation of scarce human and financial resources to advance the health and well-being of individuals and populations. The chapters are organized according to the main tasks involved in conducting an evaluation to produce unbiased evidence of program effectiveness, quality, and value.The chapters include methods for selecting and justifying evaluation questions or hypotheses, designing evaluations, sampling participants, selecting information sources, and ensuring reliable and valid measurement.The final section of the book is focused around managing and analyzing data and transparently reporting the results in written and oral form.The book features international case studies throughout, covers quantitative, qualitative, and mixed-method approaches, and is also informed by new online methods developed during the COVID-19 pandemic.Among the book’s unique features is a focus on international standards for conducting ethical evaluations and avoiding research misconduct. Also featuring checklists, example forms, and summaries of the key ideas and topics, this very practical book is essential reading for students in the social, behavioral, and health sciences, and will be a key resource for professionals in the field.

    Price: 44.99 £ | Shipping*: 0.00 £
  • Effectiveness of Personal Data Protection
    Effectiveness of Personal Data Protection


    Price: 40.67 £ | Shipping*: 0.00 £
  • What is the effectiveness of ketogenic drops?

    The effectiveness of ketogenic drops can vary from person to person. Some individuals may experience positive results in terms of weight loss and increased energy levels, while others may not see significant changes. It's important to note that the effectiveness of ketogenic drops also depends on a person's overall diet and lifestyle. Incorporating a balanced diet and regular exercise along with the use of ketogenic drops may enhance their effectiveness. It's always best to consult with a healthcare professional before starting any new supplement regimen.

  • What is the question about cost-effectiveness?

    The question about cost-effectiveness seeks to determine whether a particular product, service, or intervention provides value for the money spent. It involves analyzing the costs associated with achieving a certain outcome or benefit, and comparing it to the effectiveness of achieving that outcome. By evaluating cost-effectiveness, decision-makers can make informed choices about resource allocation and prioritize investments that deliver the most significant impact for the resources expended.

  • What is the effectiveness of the pill?

    The effectiveness of the pill, also known as the birth control pill, is quite high when used correctly. When taken as directed, the pill is over 99% effective in preventing pregnancy. However, it is important to note that the pill does not protect against sexually transmitted infections (STIs), so it is important to use additional protection such as condoms if there is a risk of STIs. Additionally, the effectiveness of the pill can be impacted by factors such as missing doses or taking certain medications that may interfere with its effectiveness.

  • Does seawater lose its effectiveness over time?

    Seawater does not lose its effectiveness over time. It maintains its natural composition and properties, including its high mineral content and beneficial elements such as magnesium, potassium, and calcium. These elements are known to have various health benefits, including promoting skin health, reducing inflammation, and supporting overall well-being. Therefore, seawater remains effective and beneficial regardless of how long it has been collected.

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